

Job Title:Digital Marketing Coordinator
LOCATION Unit 501, 201 21 Street E, Saskatoon, SK S7K 0B8
TYPE Full-time or Part-time (minimum 30 hours/week)
SALARY Competitive Salary + Performance Bonuses
START DATE Immediate
APPLICATION DEADLINE Until position filled
WHO WE ARE
Advanth and Aspaire represent an integrated professional services ecosystem led by Linda Yu (CPA, Realtor/Broker, RCIC).
Our companies deliver excellence across:
Advanth LLP. /Linda Yu CPA P.C. Inc. - Accounting & Tax Services
Aspaire Group - Real Estate & Development
Clynx Immigration - Strategic Immigration Consulting
We serve a diverse clientele of entrepreneurs and investors across Canada and internationally, with a strong focus on the Chinese Canadian business community. Our philosophy centers on absolute compliance, strategic foresight, and building long-term, high-trust relationships.
WHY JOIN US
Direct reporting to CEO with involvement in strategic decision-making
Diverse industry exposure across accounting, real estate, and immigration
Professional development support and training opportunities
Flexible work arrangements available
Opportunity to shape marketing strategy for multiple growing businesses
Performance-based bonuses and growth opportunities
THE ROLE
We seek an exceptional Digital Marketing Manager to lead our brand presence across multiple platforms and industries. This role requires a strategic thinker who can translate complex professional services into compelling content for both English and Mandarin-speaking audiences. You will be instrumental in launching our flagship "Morning Village" development project in Dundurn, SK.
KEY RESPONSIBILITIES
Brand Management & Compliance (20%)
◦ Ensure all content adheres to professional regulatory standards (CPA, SREC, IRCC)
◦ Maintain consistent brand voice across all entities and platforms
Content Strategy & Production (40%)
◦ Develop and execute content calendars for three distinct business lines
◦ Create 3-5 high-quality posts weekly per platform
◦ Produce educational videos and visual content using Canva
◦ Write bilingual blog posts, newsletters, and client communications
Social Media Management (30%)
◦ Chinese Platforms: Xiaohongshu (Red), WeChat Channels, Douyin
◦ Western Platforms: LinkedIn, Instagram, Facebook, TikTok, YouTube
◦ Target: 20% quarterly follower growth across platforms
◦ Generate minimum 20 qualified leads monthly
Campaign & Event Management (10%)
◦ Plan and execute marketing campaigns for Morning Village development
◦ Coordinate professional seminars and client education events
◦ Develop and implement referral programs
PERFORMANCE METRICS
Social media engagement rate: 5%+ average
Lead generation: 20+ qualified leads/month
Content production: 15-20 pieces/week across all platforms
Email campaign open rate: 25%+
QUALIFICATIONS
Required:
◦ 1-3 years digital marketing experience
◦ Fluency in professional English and Mandarin (reading, writing, speaking)
◦ Proficiency in Canva, social media management tools, and analytics platforms
◦ Strong writing and visual design skills
◦ Exceptional attention to detail and ability to work independently
Preferred:
◦ Experience in real estate, financial services, or professional services marketing
◦ Knowledge of Canadian and Chinese business markets
◦ CRM experience
◦ Video editing skills (Adobe Premiere, Final Cut, or similar)
◦ Understanding of SEO/SEM best practices
HOW TO APPLY
Please submit the following to linda.yu@aspaire.ca:
1.1. Resume/CV (English required, Chinese version optional)
2.2. Portfolio showcasing:
Writing samples in both languages
Social media accounts you have managed
Campaign results and metrics
3.3. Cover letter addressing:
Your experience in regulated industries
A brief marketing strategy for Morning Village project
Your approach to bilingual content creation
Interview Process: Initial screening → Portfolio review → In-person/video interview with case study → Reference checks
SEND COVER LETTER AND RESUME TO:
linda@yucpa.ca
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